While YouTube has hosted live streaming since 2011 - a simpler time of royal weddings and people jumping from space -, it will now start offering live mobile streaming and a new revenue channel for its biggest creators. Videos captured this way - streams, as they're live - will be able to be searched for and have all the same protections as normal YouTube videos.
"We think this will offer you an entirely new, more intimate and spontaneous way to share your experiences with your communities", YouTube said upon the launch at online video conference VidCon with creators like The Young Turks, AIB, Platica Polinesia, SacconeJolys and Alex Wassabi.
The creator can live stream in portrait or landscape mode, and enable or disable live chat.
The good news is that you don't need to download a separate app to go live - it's built right into the YouTube app. Instead, content creators have to have at least 10,000 subscribers to unlock the feature. YouTube has officially launched its own mobile streaming feature -though it will only be available for a select group of YouTubers for the time being.
The new live stream option for YouTube is not quite ready for all users to take advantage of it on mobile, unlike some of YouTube's competitors.
"Streamed videos will have all the same features as regular YouTube videos", the company writes in a blog post.
Going further, YouTube also unveiled "Super Chat", which will allow subscribers to pay for chat messages that get pinned to the top of the chat thread, and also stand out due to being highlighted in a bright color. Facebook has heavily promoted its live-streaming feature, Facebook Live, but doesn't now offer any similar monetization mechanisms.