A truly new Mac Pro will arrive next year at the earliest with an Apple branded displays and a modular design; so for the Pro user, you can buy a slightly updated Mac Pro today or wait 12 months or more for an all new Mac Pro.
Apple today announced a figure (via TechCrunch) giving us an idea on how many people are now using a Mac computer.
But Apple has some bigger changes for the Mac Pro later down the line. The ratio between notebook and desktop sales at Apple is roughly 80 to 20, and the Mac Pro isn't even the company's bestselling desktop.
Schiller told reporters that the Mac Pro's thermal issues "restricted our ability to upgrade it" and that Apple is "sorry to disappoint customers who wanted that".
To tide those power users over in the meantime, the company has goosed the specs of the existing model, is cutting some prices and it will introduce a new iMac aimed at pro users later this year.
In the long term, Apple says it will release the new modular Mac Pro version alongside a Pro display. Apple itself compounded that by being among the first to embrace Thunderbolt 3 with its USB-C connector: the 5K display it collaborated with LG on for the new MacBook Pro, for instance, won't work with the current Mac Pro.
Unfortunately, it's not coming any time soon - not in 2017, at least: "You won't see any of these products this year", Schiller revealed. Today, Jon Gruber of Daring Fireball shares an interesting interview with Phil Schiller, Apple's senior vice president of Worldwide Marketing, who drops a bombshell - the Mac Pro is getting a redesign! The $4,000 model now has an eight-core processor and dual AMD FirePro D800 GPUs, replacing the model that is now slotted in at the low-end. This is not a new model, not a new design, we're just going to update the configs.
Announcing an upgraded Mac Pro, Apple seeks to rebuild the trust of pro users, as key Mac executives met with journalists to talk about the problems and future plans it has for the high-end Mac sector - and once again confirm that the Mac remains important. Some Apple observers had written off the Mac Pro.
"We're going to begin making configurations of iMac specifically with the pro customer in mind", Schiller was reported to have said, while shunning the idea of desktop touchscreens.
Referring back to the current Pro's shape, Federighi added: "What we didn't appreciate completely at the time was how we had so tailored that design to a specific vision that in the future we would find ourselves a bit boxed in - into a circular shape".
So what will the new Mac Pro be?
Apple rushed to have a meeting with a very select few in the media to get the news out about their grand new idea. To Apple's credit, though, the company is admitting that changes need to be made and is enacting steps to roll out a Mac Pro that creative professionals can actually get behind.