But the latter won't be the only lure when Disney rolls out its subscription streaming service in 2019.
Disney just closed a deal with Rian Johnson, director of upcoming film "The Last Jedi", to develop a brand new trilogy, according to Iger.
A live-action Star Wars series will no doubt be the focus, while series based on the 2001 Pixar hit Monsters, Inc, and the Disney Channel's High School Musical will also be highly anticipated.
Disney's CEO confirmed in September 2017 that the service will have up to five original series, three or four exclusive Disney movies, and Disney's entire TV catalogue. He added, however, that this "is in part reflective of the fact it'll have less volume", while stressing that the service will debut with "a lot of high quality".
Taking control of streaming is a "big strategic shift" for Disney, Iger explained. "Our goal here is be a viable player in the direct-to-consumer space, space that we all know is a very, very compelling space to be in".
The news about a new Marvel series is not surprising, considering its Disney other most valuable property; though, it does raise the question of what will happen to the studio's other television shows.
If brought over, these series alone should make Disney's streaming service a success, not to mention streaming the Disney film library and any new original content that's in development. The announcement comes after another disappointing quarter for ESPN, with decreased ad revenue and higher programing costs compared to the prior year.
While networks like ABC, Freeform, and Disney XD are exclusively owned by Disney, they share ownership of Hulu alongside other companies. Segment operating income dropped 12% to US$1.5 billion.
Ms. McCarthy said results for the current fiscal year, which began October 1, will be "suppressed somewhat", by $130 million in costs related to the consolidation of and investment in streaming technology company BamTech, as well as $100 million of increased investment in Hulu. Performance improved at Disneyland in California, Disneyland Paris and Shanghai Disney Resort, the company said, as well at its cruise ships and vacation club.
Disney reported earnings that fell short of expectations, sending the stock down after hours Thursday.