The automaker's president Dan Ammann reportedly said during the event that GM now makes about $30,000 per sold vehicle, but that it could make hundreds of thousands per vehicle through ride-hailing and delivery services. GM said that based on its current rate that it expects its autonomous vehicles to be at "commercial launch at scale" within the next year.
"We're committed to a future where we have zero crashes, zero emissions and zero congestion", Barra said.
For more than a year, General Motors has tantalized investors with plans to build its future around self-driving cars.
GM's aggressive push into self-driving cars, electric drive and ride-sharing has been a key reason why the stock has soared in recent months.
During today's call with investors, GM's executives made it clear that the company not only sees self-driving cars as an important new market, but it also believes that the technology has the potential to be more profitable than its current production. A jump to 75 per cent of all rides in the USA could represent a US$1.6-trillion ride-sharing market.
Waymo self-driving prototype Enlarge
To help realize its driverless dreams, General Motors purchased the autonomous driving company Cruise Automation in 2016, and there are now some 1,200 GM employees working in the auto manufacturer's self-driving division. "The more you use it, the better it will get", Ammann said at the event.
"Everything we are doing is geared to speed", GM's president, Daniel Ammann, told journalists at an event showcasing the cars Tuesday.
"The question is: "Can GM deliver, and does Wall Street believe it?'" GM hopes that, through the acquisition of Strobe and technological developments, the next generation LIDAR technology will cost around US$10,000. The centre is part of the Autonomous Vehicle Innovation Network, which the Ontario government is investing $80 million in over the next five years.
So far, the partnership between GM and Cruise has produced about 180 autonomous Bolts, which are constantly being tested in San Francisco, as well as in Arizona and MI. "We need to make it more attractive and the federal government has a role in that".