Also on Thursday, the First National Bank of Omaha pledged to stop issuing an NRA-branded Visa card.
First National Bank of Omaha said it will stop issuing an NRA-branded Visa card as the national debate over guns reaches a fever pitch.
A spokesperson for the bank said "customer feedback" prompted a review of its partnership with the NRA, and it chose not to renew its current contract.
No additional details have been released.
First National also "faced the prospect of a public protest from the group Nebraskans Against Gun Violence, which sent an email to bank officials on Wednesday asking the bank to take 'a stand against gun violence by ending its NRA promotions, ' writes Matt Olberding for the Lincoln Journal Star". Since then, survivors of the shooting have joined with students across the country to press for tougher gun laws.
A group that tracks the credit industry said the move could carry significant risks for First National Bank of Omaha.
There are many companies who have not responded to comments regarding their relationships with the NRA, but some have spoke out and said they will stick with the NRA regardless.
Among those listed: The company that owns Enterprise, Alamo and National Car rental services, and FedEx.
Some of the companies were quick to react and announced to cut ties with the NRA. Auto rental operations were listed among 22 corporations named by the organization Think Progress as offering similar discounts to members of the NRA. Both advertise discounts to NRA members.
An NRA Store at the National Rifle Association's (NRA) annual meeting in Louisville, Kentucky, May 21, 2016.
NRATV host Grant Stinchfield dismissed the Twitter calls as an attempt to squash the First and Second Amendment.
Many major businesses market and sell their products and services to the NRA's 5 million members. "We have every right to be on Amazon".
- CNNMoney's Aaron Smith contributed reporting.