Update 3:57 pm ET: After the Amazon homepage came back online, the site had trouble loading deals. It designed the day to replicate Black Friday for Amazon die-hards, but boasted more deals than the November shopping tradition.
Discount-hungry Amazon shoppers found themselves in the doghouse Monday.
Amazon's Fire TV will also get discounts during this sale. During last year's Prime Day, the Xbox One S console was bundled with three games and two controllers for $240; recently however, we've seen bundles with the console and two games as low as $190. If you've yet to join the Prime club, no worries - you can sign up for a free 30-day trial of Prime in the USA here and the United Kingdom here.
Free shipping is available, as is eBay's new Best Price Guarantee that applies to "popular, best-selling summer". No wonder then that the 36-hour long Amazon Prime Day sale, which started at 12 on July 16 and will go on till midnight on July 17, brings some of the heaviest discount on the fashion products for both women and men.
Amazon Web Services, a unit of the retailing giant, is the world's largest cloud computing provider. At least the discount is available for everything they sell, rather than a pink microwave nobody in their right mind would want.
The ecommerce platform has also made shopping easy for budget shoppers by listing cheap deals under a separate segment titled "Pocket-friendly Fashion".
For about a quarter of an hour today, starting at around 3pm Eastern - the official time that Prime Day began - the super-retailer's homepage was down.
Shoppers clicking on many Prime Day links got only an abashed-looking dog with the words, "Uh-oh". And, for Amazon Prime Day, you can score a whopping 28% off! Skills excluded from the offer - Smart home, News & Flash briefing, Music (Prime Music, Saavn and TuneIn). First of all, if you're an Amazon Prime, you'll be able to take advantage of a bunch of hot deals on tech and other products.
Making Prime Day last even longer "ratchets up the pressure on all of retail" to roll out heavy promotions "in hopes of attracting shoppers and dollars", said Charlie O'Shea, lead retail analyst at Moody's. Setting a calendar reminder on your phone or computer might help you not forget to cancel.