The 7.4 billion dollars made it the biggest sales day ever for Black Friday. In fact, according to analysts, both Black Friday and Cyber Monday set records this year, especially for online sales. Just look at Black Friday, which generated $ 7.4 billion online and is just below last year's Cyber Monday at $ 7.9 billion. The retail trade group said Tuesday that shoppers spent an average of 16% more from Thanksgiving to Cyber Monday from the year before, with 124 million people shopping in stores and 142 million shopping online.
While bad weather kept many U.S. buyers. UU.
"Small Business Saturday" already hit $470 million in online spend as of 9 AM ET - which is up 18% over past year.
Extreme weather across the continental United States gave consumers plenty of reason to shop from the coziness of their own homes. Right now, Amazon's 12 days of deals have just started and they bring discounts to many products.
"It's somewhat antiquated", said Rob Graf, vice-president of strategy and insights at cloud computing company Salesforce, which tracks shopping behaviour of the online stores that use its platform. "The attraction was not only the physical items he could buy, but also the interaction with the community, that personal connection and the genuine experience he gets when he buys in a local business". For starters, Amazon confirmed that Black Friday 2019 was the biggest Black Friday in the company's history. Estimates later in the day were slightly below that number. This is one of the largest online Black Friday totals ever.
"This will no doubt come as welcome news to the retail sector". This holiday season is expected to be the first trillion-dollar holiday season. Thanksgiving Day alone drove $4.2 billion in sales at 14.5% growth year-over-year.
"Consumers are reimagining what it means to shop during the holidays, with smartphones having a breakout season as well".
Top sellers online on Monday included "Frozen 2" Toys, LOL Surprise Dolls, NERF products, the Nintendo Switch, Samsung TVs, Airpods and air fryers, Adobe said. The Echo Dot and Fire TV Stick 4K, were among the most popular items, the company said.
Footfall across UK High Streets, retail parks and shopping centres fell every year from 2015 to 2018 - with 5% fewer people going out to shop last year compared with 2017, according to data provider Springboard.
Consumers spent an average of $362 from Thanksgiving through Cyber Monday, a 16 percent increase from past year, when holiday spending fell short of expectations.