The NASCAR community rallied around Wallace before Monday's race, showing its support on social media, painting #IStandWithBubba on the grass in the infield, pushing his auto to the front of the field before the green flag and standing with him and his team during the national anthem.
For a moment an emotional Wallace leaned against the side of his auto with his head buried in his folded arms before being hugged by the team's legendary 82-year-old owner "The King" Richard Petty, who made the trip to the track to support his driver despite the threat of the novel coronavirus. From all the supporters, from drivers and crew members, everybody here, the badass fan base - thank you guys for coming out here - this is truly incredible, and I'm proud to be a part of this sport, Jamie.
Sunday night after the GEICO 500 was postponed to Monday because of rain, NASCAR announced that a noose was found in the garage stall of Wallace and his team.
NASCAR said it was "thankful" to learn the mix-up was not a racist gesture, as driver Bubba Wallace had assumed.
Wallace came home 14th but still declared victory after two days of racial turmoil that rocked the sport. He high-fived the fans, some of whom had "Black Lives Matter" shirts on, and they continued cheering for him and chanting his name. "I am going to keep on going". "Just the stars didn't align for us completely but all in all we won today".
Masked drivers also took turns hugging the driver.
Bubba Wallace greets fans after the race
Even in victory, Ryan Blaney thought about what happened to close friend Bubba Wallace over the weekend.
"You're my brother and always will be", he tweeted. "That's the message we're trying to get across: It's not about you, it's about a group of people that we are trying to bring together and make the world a better place for", he added. They won't scare you because you're strong.
"The news has disturbed us all and of course we want justice and know who and why", seven-time NASCAR champion Jimmie Johnson told the Associated Press.
Meanwhile, Talladega County Sheriff Jimmy Kilgore said Nascar had contacted the FBI, which was handling the investigation into the noose.
U.S. Attorney Jay E. Town announced Monday that his office, the Federal Bureau of Investigation and the Department of Justice Civil Rights Division are reviewing the incident.
The crowd had dwindled significantly from Sunday, when up to 5,000 fans were allowed into Talladega - only the second race with fans since NASCAR returned from the pandemic-forced shutdown.