To no one's surprise, Taylor Swift's surprise album "folklore" is dominating the music charts. "Tonight at midnight I'll be releasing my 8th studio album, folklore; an entire brand new album of songs I've poured all of my whims, dreams, fears, and musings into".
Last week, the album shattered the global record for first-day album streams on Spotify by a female artist with 80.6 million streams and delivered the most-streamed pop album on Apple Music in 24 hours with 35.47M streams.
Per Billboard, Swift set the bar this week with her eighth studio album, which not only topped the Billboard 200 albums chart - becoming her seventh effort to do so - but scored the biggest week for any album in the United States.
By the end of July, the album sales went up to 846,000 units sold, notching up 37,000 chart sales, 218,000 on-demand audio streams for "Folklore" songs such as some favorites "Exile", "The 1" and "Cardigan", which were all written by Taylor Swift themselves. This also placed Swift just behind Madonna and Barbara Streisand who have 9 and 11 respectively. Her work was kept a secret from her record label and was only released after Taylor announced it on Twitter.
"Folklore" was just published digitally, but will probably be available as a CD on August 7.
Amira Rasool, took to Instagram to call out the resemblance between Taylor's album merch and the logo of her online fashion retail company, "Wait hold up".
It was also lucky Number 7 for Taylor Swift in Canada. The "Lover" hitmaker has now joined Janet Jackson on the third position on the list of women with the most number one albums on the chart. Folklore was also claimed the biggest opening week of 2020.
The latest album from Taylor Swift nearly broke the Internet when it was released last Friday (July 24) and now Folklore is breaking Guinness World Records titles.