On Wednesday, Instagram shared a tweet introducing Reels as "a new way to create and discover short, entertaining videos on Instagram".
As we know, TikTok, a Chinese social media app, focuses on making short and amusing videos with a musical background, which changed the face of social media. Many people were financially dependent on TikTok and it had over 2 billion downloads. TikTok is owned by Beijing-based ByteDance The company now faces a deadline of September 15 to either sell its USA operations to Microsoft Corp or face an outright ban. Here's how to use Instagram Reels and create TikTok style short videos and some tips to keep in mind.
Vishal Shah, Instagram's vice president of product, acknowledged the similarities in a Tuesday video conference call with reporters and said that "inspiration for products comes from everywhere", including Facebook's teams and "the ecosystem more broadly".
Facebook's share rose again by 6% on Thursday as Instagram, which is owned by Facebook, on Wednesday rolled out the USA version TikTok competitor Reels - a short-form video feature that allows users to make short, looped videos with music and special effects. Last Thursday, the company said it had reached a new record of 3 billion users across its platforms, including WhatsApp and Instagram. You can use a variety of editing tools, including all kinds of fun audio, AR effects, timers, and countdowns. If users have a private account, they can share their reels so only their followers can see them. Only people who follow you can see it if you set it to private. Similar to the effects obtained when uploading photos to Instagram, it is also available for Reels.
"Reels is rolling out today to more than 50 countries around the world", wrote the Facebook-owned platform. At the moment, it is only officially launching in experimental countries.