Ever since, rumours have been swirling that Trump would be setting up a brand new social media platform, not only to rival the likes of Twitter and Facebook, but also to offer users the chance to sign up to a site where there's no threat of being "cancelled". CEO Mark Zuckerberg cited the risk of ongoing violence for the decision.
"Content posted on Facebook and Instagram in the voice of President Trump is not now allowed on our platforms (including new posts with President Trump speaking) and will be removed if posted, resulting in additional limitations on accounts that posted it".
"I'm doing things having to do with putting our own platform out there that you'll be hearing about soon", Trump said in an interview with Fox News contributor Lisa Boothe.
But shortly after the episode went up on her Facebook and Instagram pages, the video was pulled down.
After the video was taken down, she moved to Instagram to announce to her followers that the interview would now be on that social media platform. Twitter banned Trump permanently on January 8, and other internet companies have taken similar actions to "deplatform" Trump.
"We are reaching out to let you know that we removed content from Lara Trump's Facebook Page that featured President Trump speaking", read the message from Facebook.
While Facebook won't host the video itself, Lara Trump opted for a workaround to the workaround, linking to the interview on Rumble, a video sharing website that saw an influx of Trump supporters late previous year. Who makes these decisions?